This month in the spotlight we have Sabrina, who joined the Omnisis team as a Senior Data Analyst earlier this year. Q1. What brought you into the world of market research? I didn’t intend to have a career in market research, but I have learned that most people don’t! I was working as a support… Read more »
Author: besty
Client case study: Creating a beautifully intuitive diary project
Project Brief We worked with a fieldwork market research agency to develop a bespoke functionality to allow respondents to fill in multiple surveys within a central landing page. We call it the “diary project”. How was this project different? The client needed to be able to ask respondents to take part in multiple surveys that… Read more »
Staff Spotlight: Introducing our Operations Consultant, Stephen
This month in the spotlight we are getting to know Stephen, who joined us in May as Operations Consultant. Q1. What brought you into the world of market research? A long time ago in a city far, far away…well, Manchester to be more specific, a school friend was working for Scantel International and he told… Read more »
Staff Spotlight: Get to know our Software Developer, Dylan
This month in the spotlight we are getting to know Dylan, who joined us last year in a Software Developer role. Q1. What brought you into the world of market research? After completing a course in Game Development at college, my first job was working at a web development agency. It gave me a taste… Read more »
66% of people say that they do not expect to see any Brexit benefits in the next five years
66% of people say that they do not expect to see any Brexit benefits in the next five years. Brexit has been the defining feature of Westminster politics since 2014, thwarting progressive parties and helping to sustain a long period of reactionary Conservative rule. The intricacies of Brexit have been rehearsed and rehashed for more… Read more »
Welcoming Stephen to the team
This month we welcomed our new Operations Consultant, Stephen to the team. Stephenwill become an integral part of our Operations Team, helping to script surveys, run tables, liaise with clients but most importantly, overseeing projects from start to finish and supporting the wider team. He brings with him a wealth of experience from a career… Read more »
83% of people think that the Queen embodies ‘British values’
New research has revealed that83% of people think that the Queen embodies ‘British values’ but despite this, the nation is split on the subject of the monarchy. There are significant fissures within the UK about the future of the monarchy, an exclusive new poll we undertook in collaboration with Byline Times. The poll results show… Read more »
81% of people are dissatisfied with the Government’s response to the cost of living crisis
81% of people were dissatisfied with the Government’s response to the cost of living crisis – with 49% being ‘highly dissatisfied’. This acrimony was consistent across social classes, with 78% of those in the highest social group and 80% in the lowest social group expressing dissatisfaction with the Government’s response. Of those who voted Conservative… Read more »
Welcoming Sabrina to the team
This month we’re delighted to announce that Sabrina Holland has joined us as our new Senior Data Analyst. Prior to joining us, Sabrina worked for Launchpad Research for almost nine years. She started her career as a Research Assistant before moving into their data team. By the time she left, she had grown the data… Read more »
How market research can make or break a start-up business
As a start-up founder, it’s likely you have a lot on your plate. Setting up a business is no easy feat, but you possess the passion and drive to see your idea come to life. However, when you’re in a business day in, day out, it can be hard to see things objectively. Many start-up… Read more »
The collapse of ‘Brand Rishi’ – majority of voters don’t trust the Chancellor
63% of voters don’t trust Chancellor Rishi Sunak to tell the truth, according to exclusive polling we undertook for Byline Times. Notably, it seems as though Sunak’s popularity declines further away from the capital. Whereas 55% of those surveyed in London said they don’t trust the Chancellor, this figure rose to 56% in the midlands,… Read more »
Voters don’t trust Johnson to tell the truth after ‘partygate’
An exclusive poll that we undertook in collaboration with Byline Times suggests the Prime Minister may still pay the price for lockdown-breaking parties, as almost three-quarters of UK voters do not trust him to tell the truth. Johnson’s allies believe he has survived the ‘Partygate’ scandal. However, the new polling suggests the scandal may have… Read more »
Voters want conservatives to ban Russian donations to the party
An overwhelming majority of voters want the Conservatives to ban Russian donations to the party, according to an exclusive poll we undertook in collaboration with Byline Times. Amid the news that Vladimir Putin has launched an invasion of Ukraine, 75% of those surveyed said that the Conservatives should ban donations from Russian citizens. A ban… Read more »
Latest software updates for greater efficiency
We’ve been working hard over the past few months to make some updates to our in-house survey software, Warp. We wanted to make things even more efficient for both our team and for our clients and we’re super excited about these changes. Our new translation process We work with many clients who do international projects,… Read more »
Staff Spotlight: Meet Jo, our new Senior Operations Analyst
This month in the spotlight we are getting to know Jo, who joined us as our Senior Operations Analyst last year. Q1. What brought you into the world of market research? I applied for a job that required a numerate degree, the company was quite small but growing, the team was nice and had a… Read more »
Spotify Wrapped – How one company seduced us with our data
As a consumer, I’m used to being told I should be fearful of data. In particular, fearful of the companies who use my data to relentlessly advertise to me. At best, it’s a mild interference in my day. At worst, it feels downright invasive. I know that coming from a Marketing Manager, this might seem… Read more »
Voters say Johnson should resign before conclusion of police investigation
64% of voters believe that Boris Johnson should resign as Prime Minister even before the conclusion of the police investigation into lockdown parties held in Downing Street – according to exclusive polling we undertook on behalf of Byline Times. Respondents were asked whether they would rather see the Prime Minister resign now or stay in… Read more »
Staff Spotlight: Introducing our Head of Operations, Chris
This month in the spotlight we have Chris Stacey, who leads our Operations Team as Head of Operations. What brought you into the world of market research? I fell into it after leaving Lancaster Uni in 1994. I started as a graduate at BMRB in Ealing and I’ve not managed to escape the world since!… Read more »
Client case study: How can we keep high-level medical staff engaged?
Project Brief We worked with a medical care research company to make their surveys as engaging as possible for high-level medical staff. Timescale We gave the client a quote for the project the same day and sent them the initial survey draft within days. How was the project different? Many market research agencies design surveys… Read more »
Conservative voters say Met Police should investigate downing street parties
Exclusive polling that we have undertaken in collaboration with Byline Times reveals that 68% of people think Boris Johnson should resign amid Downing Street party scandal. Last month our poll revealed that the majority of survey respondents thought that the UK government is corrupt. Therefore it’ll come at no surprise that our latest poll with… Read more »