Exciting news…well, to us anyway. We recently updated our AI-powered survey chatbot that we have fondly nicknamed The Probulator (sorry 😆). And whilst we’re not known for bragging about how good we are, we know a good bit of tech when we see it (we also developed it ourselves in-house)! The Probulator reacts to answers… Read more »
A message from Brian Cooper, Managing Director at Omnisis We were recently approached to do some constituency polling for the Gorton + Denton by-election – it had been a while since we’d dipped our toes into those particular waters, so I was a little nervous. Given the, shall we say, colourful nature of the contest… Read more »
So the world, as it turns out, is not flat. And neither is packaging. A monumental observation, we know, but an observation nonetheless. Which begs the question, “Why are all packaging design research tools two-dimensional?” After all, wouldn’t survey respondents be able to offer more reliable data and insights if they could spin, rotate or… Read more »
We’re happy to announce that we’ve recently hired Stacey Boatman, our long-standing HR consultant, to be an official part of the Omnisis team. What were you doing before you joined Omnisis? I’ve been working alongside Omnisis as a freelance consultant for the past 6 years and am excited to have recently come on board as… Read more »
Maybe we shouldn’t be so surprised that, as the cost of survey data has gone down, so has the credibility of the results. After all, the saying “you get what you pay for” is pretty widely–known. Because now, bad data, be that fake, bot, or just plain made up, is becoming ever–more prevalent in panel… Read more »
As much as we say that blowing our own trombone, trumpet, or any other kind of wind instrument isn’t really our thing, we have certain news that we feel is definitely worth a (breathes deeply) … public announcement. We’re chuffed to say that we’ve been announced as Oppies Award finalists in the “Best Online Data… Read more »
At Omnisis, we’re not really known for jumping on the bandwagon. We’re happy to let others do that. We’ll quietly observe from the sidelines, continuing to do great work for our clients, and ignoring all the marketing hype around whichever topic is ‘hot’ right now. The only ‘hot’ topic we care about, quite frankly, is… Read more »
OK, so we’ve spent the last two months telling everyone that trumpet blowing really isn’t our thing, but to be fair, this bit of news requires an entire brass band to signal its arrival. Despite our reluctance to talk about ourselves, something we do love is a challenge. Especially the sort that pushes our team… Read more »
Each year we do Christmas a little differently at Omnisis. We are hugely appreciative of our clients. They are the reason that we’ve been running our small but mighty agency for over 20 years. But we also feel that countless boxes of chocolates and bottles of bubbly, though lovely, aren’t the only way to show… Read more »
We’ve been busy behind the scenes, thinking introverted thoughts (quietly, of course) and having an absolute whale of a time building our new ChatBot feature. It can operate in a multitude of ways: 1 Single-question, single-probe 2. Single question, double probe 3. Two questions, each probed twice, separate conversations 4. Two questions, each probed twice,… Read more »
the Big Window and Omnisis go back. And we mean, way, way back. Lisa Edgar, Founder of the Big Window and Brian have known one another since they were mere fledglings in the market research world and we’ve been lucky enough to call them a client for more than 15 years. the Big Window is… Read more »
As data connoisseurs, there’s not much we haven’t asked our panels over the years. But despite our decades of question-writing skills, our team were tasked with something that challenged even the most creative thinker amongst us… One fine, sunny day, our MD Brian came into our inboxes with the most perplexing of requests – “Can… Read more »
We’re delighted to welcome our new summer intern Atyeo Thomas du Toit aboard the good ship Omnisis. Political science student Atyeo, 19, has joined Omnisis from the London School of Economics to work with our polling team before, during and after the General Election. Atyeo, who is based in north London, said: “I’m really happy… Read more »
When we’re not smashing surveys and delivering red hot data, we love to invest in our people. And we couldn’t be happier to announce that our Operations Consultant and all-round top guy, Steve Ward, has now become a chartered member of the Market Research Society (MRS). It means he is now accredited by the highest… Read more »
Our very own Head of Operations Chris Stacey is officially certified … or should that be certifiable? In all seriousness, Chris hasofficially joined the great and the good of our industry as a Certified Member of the Market Research Society (MRS). He’s worked in the industry in a data or scripting role for three decades… Read more »
Omnisis, a top boutique market research agency, will further enhance its approach to inclusion and diversity after signing the Market Research Society (MRS) Inclusion Pledge. The MRS Inclusion Pledge has been signed by Managing Director Brian Cooper to cement the company’s dedication to equality, eliminating discrimination, and creating an environment where all staff thrive. Brian… Read more »
Omnisis is delighted to welcome to its ranks data maestro Eve Robinson after an extensive search for a new A-star analyst. Eve takes up the reins as the agency’s new Senior Data Analyst. Her mission is simple – keep our brilliant clients happier than ever by working on projects from start to finish. Her main… Read more »
Omnisis has donated £1,500 to support struggling families in some of the most deprived parts of northern England and beyond this Christmas. The Manchester-based market research agency has, for the second consecutive Christmas, decided to donate to The Bread and Butter Thing charity instead of spending on gifts and cards for clients. The Bread and… Read more »
As we race towards the finishing line of a crazy 2023, I wanted to take a moment to reflect on our 20th birthday year, our achievements and our continuing evolution. While it’s been a challenging year for everyone in the industry, I look back with a lot of pride at the way our talented team… Read more »
“Honestly have never had anything scripted so quickly!” These were the words of our latest happy client after we hit the afterburners to get a project delivered in record time for a major TV company. Omnisis was called in to script a questionnaire for 1,000 people across the UK, with a special focus on people… Read more »